Facebook Marketing

Ads that bring valuation leads

Not everyone thinking of selling is searching yet. Facebook and Instagram put you in front of them first. We run paid campaigns built to generate valuation leads, or we take over your Push Property presence and run your social properly.

Ads managed from £299/mo + VAT. Social Concierge £199/mo. Ad spend from £350/mo.

A property post shown on a smartphone
Paid campaigns · Social Media ManagementPush Property
Two ways in

Paid leads, managed social, or both

Some agents need enquiries now. Others are watching instructions go to agencies with a bigger online presence. We fix both.

01
Valuation lead campaigns

Targeted at vendors and landlords in your patch, with lead forms and follow up so enquiries do not go cold. Creative written and built for you, refreshed as it fatigues.

02
Push Property, managed

You already have the platform. We run it. Posts curated and scheduled, listings promoted, and bespoke local content written every month rather than recycled stock.

03
Content that looks local

Market updates, sold boards, team and town content. The stuff that earns you a call in six months, not just a click today.

How it runs

Your first 90 days

01
Days 1 to 7
Audit and plan

We look at your page, your current posting, any past ad spend, and agree what a valuation lead is worth to you.

02
Days 7 to 14
Build the offer

A reason to raise a hand. Usually an instant valuation or a local market report, with the lead form and follow up sequence behind it.

03
Days 14 to 90, continuous
Launch and iterate

Campaigns go live, then creative is tested weekly for the rest of the quarter. Winning angles get budget, tired ones get replaced before performance drops. This runs continuously, not once.

04
Repeats monthly
Report and review

Monthly reporting on leads, cost per lead and what came out the other end, plus the content plan for the month ahead. This runs alongside the campaign work, not after it.

Day 30Day 60Day 90and every month after
Price

Pick leads, pick social, or pick both

Best when you need enquiries now
£299/mo + VAT

Paid ads managed. From £299 a month depending on scope.

  • Valuation lead campaigns built and managed
  • Ad creative and copy produced for you
  • Lead forms and follow up set up
  • Audience and creative testing
  • Monthly lead and cost per lead report
Best for agents who want presence without the workload
£199/mo + VAT

Social Concierge. Your Push Property presence, managed.

  • Posts curated and scheduled for you
  • Listings promoted as they come to market
  • Bespoke local content written monthly

Requires your own Push Property subscription, from £79/mo.

Rolling monthly with one month’s notice to cancel. Ad spend is paid direct to Meta and is separate to our fee. We recommend a minimum of £350 a month in ad spend. Facebook Ads is also included in the Grow and Market Leader packages. See full pricing →

Results

Two agencies, twelve months

Both of these clients run paid social and their Push Property presence through us.

Williams Harlow
Award winning agency, Banstead
139
New enquiries from Google Ads
385%
More clicks
−65%
Cost per click
2,500+
Property posts automated
Brilliant company to work with, regular updates and Zoom meetings, couldn’t be happier. Iga has been great for me and all my team here.
Andrew Bull, Managing Director, Williams Harlow
Melvyn Danes
Five branches, Solihull
900+
Direct enquiries generated
125
Enquiries through social alone
627%
More post reach
209K
Views on social content
Andy and Iga have been excellent in helping us move forward with SEO, Google, and all aspects of our social media.
Joanne Curry, Melvyn Danes

Figures from the clients’ own accounts. Williams Harlow also save around two hours a month on posting, with over 2,500 property posts automated.

FAQs

Questions agents ask

They get valuation enquiries, and they need working like any lead. Someone who fills in a form on Facebook is earlier in the process than someone searching Google, so speed of follow up decides whether it becomes an instruction.

20 minutes, screen shared

Book a call

Pick a slot and we will walk through Push Property and your ad strategy live.

20 minutes, screen shared

Book a call and see it working

Twenty minutes, screen shared. If it is Social Concierge, we will walk you through Push Property live so you can see exactly what your feed would look like. If it is Facebook Ads, we will talk through your strategy, your numbers, and what a valuation lead campaign could look like for your agency. Then you decide: leads, social, or both.

Estate Agent Marketing, part of Distribute Digital. Sister platform to Push Property, used by 700+ UK agencies.

Or just get in touch

Not ready for a call? Leave your details and a person will come back to you about your branch.