Be top of the page the moment they search
Vendors and landlords searching right now are the closest thing to a booked valuation you can buy. We build the account around that search, not around clicks.
Management from £199/mo + VAT. Ad spend from £350/mo, paid direct to Google.
Thinking of selling or letting? Book a free, no obligation valuation with the local team. Same week appointments.
Built around valuations, not clicks
Most agent accounts we take over are paying for people who will never sell. We cut the waste first, then push budget at the searches that book appointments.
Vendor and landlord intent keywords, tight match types, and a negative list that blocks job hunters, rental seekers and rival brand traffic.
Ad copy written for sellers, pointed at a valuation page built to take the enquiry. No sending paid traffic to your homepage and hoping.
Calls, forms and valuation requests all tracked, so you see cost per valuation enquiry, not cost per click.
Your first 90 days
We review your current account or build from scratch, size the local search demand, and agree a realistic cost per enquiry target before spending a pound.
Campaigns, ad copy, extensions, negatives and conversion tracking set up properly. Live within a week of go ahead.
Weekly search term reviews for the rest of the quarter. Waste gets blocked, winners get more budget. This is continuous and it is where most of the gain comes from.
A monthly report showing spend, enquiries and cost per enquiry, plus what we changed and what is next. This runs alongside the optimisation work, not after it.
Management fees by ad spend
Ad spend up to £1,000 a month.
- Campaign build and conversion tracking
- Weekly search term and negative work
- Ad copy written and tested
- Monthly enquiry and cost per enquiry report
- A named person you can actually phone
Ad spend £1,000 to £2,000 a month.
- Everything above, plus:
- More campaigns and tighter local segmentation
- Landing page recommendations
- Fortnightly optimisation cycle
Ad spend above £2,000 a month.
- Everything above, plus:
- Multi office or multi town structure
- Competitor and auction insight reporting
- Priority support and strategy time
Rolling monthly with one month’s notice to cancel. Ad spend is paid direct to Google and is separate to our fee. We recommend a minimum of £350 a month in ad spend. Google Ads is also included in the Grow and Market Leader packages. See full pricing →
What this looks like for a real agency
Williams Harlow came to us with no Google Ads presence at all. These are twelve months of figures from their own account.
“Brilliant company to work with, regular updates and Zoom meetings, couldn’t be happier. Iga has been great for me and all my team here.”
Every number here is from the client’s account. We will not promise you the same, because your town, your fees and your follow up all change the maths.
Questions agents ask
What could a budget like that actually return?
Move the sliders to see a rough picture for your patch. These are UK estate agency benchmarks, not a promise.
This is an estimate, not a guarantee. It uses UK estate agency benchmarks, not live auction data for your postcode. We build the real forecast by hand from keyword research in your patch.
Data source: Based on 21 valuation keywords, 208,630 UK searches a month, Google Keyword Planner Aug 2025–Jul 2026 Local search volumes and CPCs will differ — this gives a realistic national starting point.
See your forecast before you spend a pound
No automated guess. We do the keyword research for your patch by hand, take the budget you are willing to put behind it, and come back with the searches worth buying, the volumes behind them, and what a valuation enquiry should realistically cost you. If the numbers do not work in your town, we will say so.
Estate Agent Marketing, part of Distribute Digital. Sister platform to Push Property, used by 700+ UK agencies.
Request your Google Ads forecast
Tell us your patch and budget and we will build the real numbers by hand.
Book a call
Pick a slot that suits you. We will walk through your patch, your search volume and what the account would look like.